Vol. 14 No. 2(28) (2023): Organizations and Markets in Emerging Economies

Vol. 14 No. 2(28) (2023)

Organizations and Markets in Emerging Economies
Published 2023-07-13

Front Matter

Sigitas Urbonavicius
Editorial Board and Table of Contents
Abstract views 282 | Article downloads (PDF) 236
215-218
PDF

Special Issue in Marketing

Vaida Lekaviciute | Vilte Auruskeviciene | James Reardon
Should Your Chatbot Joke? Driving Conversion Through the Humour of a Chatbot Greeting
Abstract views 742 | Article downloads (PDF) 633 | Article views (HTML) 87
220-241
PDF HTML
Sigitas Urbonavičius | Mindaugas Degutis | Ignas Zimaitis | Vatroslav Skare
Impacts of Store Trust Antecedents on Willingness to Disclose Personal Data in Online Shopping
Abstract views 539 | Article downloads (PDF) 444 | Article views (HTML) 45
242-259
PDF HTML
Naghmeh Nik Bakhsh | Linda D. Hollebeek | Iivi Riivits-Arkonsuo | Moira K. Clark | Ramunas Casas
Proactive Service Recovery Performance in Emerging (vs. Developed) Market-Based Firms: The Role of Clients’ Cultural Orientation
Abstract views 498 | Article downloads (PDF) 405 | Article views (HTML) 32
260-285
PDF HTML
Rasuolė Andrulienė | Sigitas Urbonavičius
The Role of Health-Consciousness and De-stress Motivation on Travel Desire and Intention
Abstract views 596 | Article downloads (PDF) 410 | Article views (HTML) 123
286–303
PDF HTML
Desi Arisandi | Fei Gao (Phoebe) | Chin Moi Loh
What Kind of “Green” do the Guests Want? An Exploration of Adoption of Luxury Hotel Green Room Attributes
Abstract views 1079 | Article downloads (PDF) 628 | Article views (HTML) 59
304-325
PDF HTML
Rūta Repovienė | Aušra Pažėraitė
Communicating the Value of Waste Management to Customers: Focus on Website Content
Abstract views 833 | Article downloads (PDF) 395 | Article views (HTML) 54
326–346
PDF HTML
Asta Svarcaite | Agne Gadeikiene
Exploring Value Co-Creation in Sharing Platforms by Applying DART Framework
Abstract views 534 | Article downloads (PDF) 527 | Article views (HTML) 30
347–365
PDF HTML
Kristian Pentus | Mariia Ruusu | Andres Kuusik | Liudmyla Dorokhova | Kerli Ploom
How Sexualised Images in Advertisements Influence the Attention and Preference of Consumers with a Modern View
Abstract views 1139 | Article downloads (PDF) 689 | Article views (HTML) 198
366-385
PDF HTML
Sofia Gumilevskaya | Joseph Devlin | Daniel C. Richardson | Habiba Diab | Zutao Liu | Phoebe Casey-Miller
Addressable TV Advertising Enhances Advertising Effectiveness
Abstract views 942 | Article downloads (PDF) 528 | Article views (HTML) 40
386-411
PDF HTML
Karina Adomaviciute | Vytautas Dikcius | Ignas Zimaitis
MOOCs: The Factors Impacting Learners’ Continuance Intention, the Intention to Complete or Cancel a Course
Abstract views 487 | Article downloads (PDF) 410 | Article views (HTML) 32
412-435
PDF HTML
Oleg Melnikov
Heuristic Rules for the Dynamic Pricing Problem
Abstract views 884 | Article downloads (PDF) 390 | Article views (HTML) 62
436-457
PDF HTML