Intonation Trends in News Broadcast
Opinion
Helen Oleinik
Minsk State Linguistic University, Belarus
Published 2006-06-28
https://doi.org/10.15388/RESPECTUS.2006.37644
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Keywords

mass media communication
mass media discourse
modem tendencies in the mass media discourse
intonation loans
media intonation innovations
English like sounding of the Russian mass media texts

How to Cite

Oleinik, H. (2006) “Intonation Trends in News Broadcast”, Respectus Philologicus, (9 (14), pp. 152–157. doi:10.15388/RESPECTUS.2006.37644.

Abstract

The suggested article is concerned with the mass media communication. The prosodic level of the Russian mass media speech is exposed to the substantial influence of the English intonation.
The aim of the research is to compare the prosodic features of the English and the Russian mass media broadcast. The findings of the experiment enable us to state that l) the variety of the mass media communication undergoes the process of unification 2) the definite type of the English intonation loans is found in the Russian media discourse.
The research singled out 1) the intonation parameters that provide the Russian media speech with English like sounding 2) the genres of broadcasting where the referred phenomena occur.

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