OZEN, Hilal; KODAZ, Nil. Utilitarian or Hedonic? A Cross Cultural Study in Online Shopping. Organizations and Markets in Emerging Economies, [S. l.], v. 3, n. 2, p. 80–90, 2018. DOI: 10.15388/omee.2012.3.2.14269. Disponível em: https://www.journals.vu.lt/omee/article/view/14269.. Acesso em: 17 jul. 2024.